Most companies struggle because they either have someone who knows enough about marketing to be dangerous, or someone who's marketing work just isn't connecting like it should. When you work with a StoryBrand Guide, you get the guidance and marketing collateral you need to grow.
What Can Working With A Certified StoryBrand Guide Do For You?
Struggling To Get StoryBrand Right On Your Own?
In our session together, we will go through fifteen questions that will put together the story of your client's journey as the hero to a story.
- We will identify your ideal client.
- We identify the ideal outcomes your ideal client is looking for to win their story.
- We will discuss what is stopping them from getting their heart's desire (pain points).
- We determine your most effective call to action
- We brainstorm how you as a brand can position yourself as an empathetic, trustworthy guide who can help them on their journey.
- Outline a 3-step strategy for the hero's success
- Choose the best testimonials to use on your marketing collateral.
- You'll get a Brand Messaging Guide delivered to you that you can use for your messaging going forward.
- Helping you create a BrandScript
- Write out and deliver a One-Liner
- Create a wireframe (words and outline for a website) for your website
- Design a website
- Design and create a sales funnel to attract and nurture new leads
- Strategize, Create and Design a lead-Generating PDF
- Write an Email Sequence
As you can see, these tasks are a mix of copywriting and design work with some development. As your StoryBrand Guide, we help the client strategize, identify aspects of your target market, how you're going to reach them, and hammer out other marketing-related details.
It's important to note that StoryBrand Guides don't teach actually teach you StoryBrand. A StoryBrand Guide is certified by Donald Miller and the StoryBrand team to help you get the most out of the material in the book. A StoryBrand Certified Guide has gone through the training to help buinsess like you implement the 7-step communication framework.
We Guides have clear instructions to protect the IP of Don Miller and the StoryBrand team. It's your job to read all about StoryBrand by buying the book or signing of for Business Made Simple University.
Then, once you're a fan, it's time to get some help making the StoryBrand framework a reality in your business.
A StoryBrand Certified Guide helps you take what's written in the book and create amazing marketing collateral using the framework.
It's tough for business owners to do the work themselves. They are busy running their businesses and The StoryBrand framework is a proven, simple framework that will clarify your message and grow your business.
StoryBrand has helped thousands of companies to grow and transform through this communication framework. It’s an honor to be able to use StoryBrand to help my clients and their customers enterprise life-changing decisions.
Jon Morrison has been a Certified StoryBrand Guide since 2017. Jon has worked with companies of all sizes and across industries. Jon is passionate about helping his clients get the "Aha" moments where the lightbulb goes on and they're finally able to apply the framework.
He loves sharing his experience and depth of insight he has gained from helping companies apply StoryBrand to their marketing. He has collected all kinds of success stories that can help your company for sure.
Jon is a TEDx speaker and the author of Now Start With Who.
We Work With You To Create Compelling Marketing To Grow Your Business
Unlike most marketing agencies who just do the work for you, a StoryBrand Guide works with you to get to the heart of your business: helping more of your favorite customers.
Once that has been identified, a Guide will help you leverage the power of story to make sure you connect with their head and heart. Once the consulting is done for you, Get Clear can provide the resources to implement the strategy and get it done right.
Working with us helps you:
- Identify your ideal client
- Articulate the problem you solve (the great attention grabber).
- Create a BrandScript that gives you the foundation for your marketing message
- Write out and deliver a One-Liner
- Create a wireframe (words and outline for a website) for your website
- Design a fully customized website using our proven StoryBrand template
- Design and create a sales funnel to attract and nurture new leads
- Strategize, Create and Design a lead-Generating PDF that adds value and gets email addresses
- Write an Email Sequence that nurtures your leads, helping them become clients
- Strategize new effective ways to collect and nurture new leads (social media groups, webinars, checklists, quizzes, etc.).
As you can see, these tasks are a mix of copywriting and design work with some development. The Guide will use his or her skills to help the client strategize about their PDF, identify aspects of their target market in regards to your marketing efforts.
When running a business, maneuvering the prospect of generating leads and creating an effective marketing strategy on their own can be difficult for many owners.
Not everyone has the skills necessary to successfully execute these tasks. That's totally ok. Because you don't have to be good at everything. It's incredibly frustrating to try.
What Have We Learned In Four Years As A StoryBrand Guide?
Using the power of story, you can connect with people in a fresh way using tools used by communicators for over two thousand years.
I am convinced that the Storybrand material is the best for getting to the heart of where people are really at. This framework has become essential for my marketing. Jon offered insights and a fresh approach that I have implemented on my website and in my workshops."
- Lucas, TEDx Speaking Coach and CEO of Level Up Living
I always knew that storytelling was powerful but I never realized that the power was in helping your customer tell their story. The Brandscript session forever changed the way I talk about my company."
-George Martin, President Well Balanced Homes
You Don't Have To Do This Alone.
Why Not Hire A StoryBrand Guide To Help?
A lot of businesses may not recognize their marketing needs but small business owners are often too hands-on to be able to assess how they can grow their business.
And therein lies the problem.
For some small business owners, their business had been struggling to grow because they weren’t communicating clearly and/or wasting marketing money.
A business will only last if it has enough customers. Yet many entrepreneurs find it hard to both keep their company running and spend enough time with their families.
When running a business, maneuvering the prospect of generating leads and creating an effective marketing strategy on their own can be difficult for many owners. Yet not everyone has the skills necessary to successfully execute these tasks.
Do they hire more staff to run their marketing? More cost and time with little guarantee that doing so will be enough. A StoryBrand Guide is a resource for any company owner seeking guidance on how to create a clear marketing message and the marketing collateral needed to get it out there.
Here are some benefits to hiring your own StoryBrand Guide:
- A StoryBrand Guide will free you from the nagging guilt of feeling like you're not doing things the right way. Reading the book is one thing. Properly applying it is another.
- A StoryBrand Guide will free up your time so that you can keep your business running and allow you to spend more time with family.
- The StoryBrand Guide is the perfect solution for small businesses, which need an effective marketing strategy but don't have the resources necessary to execute it properly.
- If you're struggling with lead generation, they can help you focus on an ideal client, where to reach them, how to reach them and what to say once you're in front of them
- Leverage the proven power of story, a communication tool used by the best leaders and communicators for thousands of years.
StoryBrand Guides can do consulting for marketing while creating the resources for you.
The Guide might get very hands-on when it comes to the execution phase, depending on their area of expertise. This could look like designing a website, creating lead generators, writing nurture emails, creating explainer videos, and writing social media posts.
All these services will help you take your business to the next level this year.
Hiring A Certified StoryBrand Guide Is The Ideal Opportunity For Business Owners
What do you do when you know you need help with your marketing but don't have the money to bring someone on the team nor the time to do it themselves. That's a tough place to be.
The StoryBrand Guide is the perfect solution for small businesses, which need an effective marketing strategy but don't have the resources necessary to execute it properly.
Where do they find it? They could do it themselves, of course. But we already established that they don't have the time to do anything more.
Have you ever found yourself asking:
If I want an outside marketing consultant to help how do I know which one to hire? Can they actually do the work or are they just going to show up and take off on me?
Business owners are always strapped for time, money, and marketing expertise. To level up your business in any of these categories, you need to talk to an expert before you start investing in your marketing again.
We know that finding an outside consultant can be a minefield to navigate.
Do you hire more staff to run your marketing? That's just taking on more monthly overhead. Taking the time to train them to understand StoryBrand will require a ton of time and patience from you.
When you work with a StoryBrand Guide you get someone who can start right away, helping you create a clear marketing message and the marketing collateral needed to get it out there.
A StoryBrand Guide is a resource for any company owner seeking guidance on how to create a clear marketing message and the marketing collateral needed to get it out there.
Here's Why You Should Consider Hiring A StoryBrand Guide
Here are some advantages to hiring a StoryBrand guide:
- A StoryBrand Guide frees you from the constant guilt of feeling you're not doing StoryBrand the right way. It's one thing to read the book. It's another properly applied.
- A StoryBrand guide frees you up, so you can keep your company running and spend more time with your family.
- For small companies who do not have the resources to implement an effective marketing strategy, the StoryBrand Guide is the perfect solution.
- They help you focus on an ideal client, how you can reach and what you can say when you are in front of them if you have difficulty with the leading generation.
- Make use of the proven power of history, a means of communication used for thousands of years by the best leaders and communicators.
- StoryBrand Guides can provide marketing advice while developing resources for you.
- Depending on the area of expertise, the Guide might become very handy when it is implemented. This might look like creating a website, generating leads, typing emails, making videos for explainers and writing publications in social media.
Getting the right help for all of these services will help you bring your company to the next level.
Once you decide to hire a Guide, who do you choose? There are over 700 Certified StoryBrand Guides around the world. Some of them have only months of experience? How are you going to choose the right one for you?
You Don't Have To Lose Another Moment Trying To Get Help - Hire Us Today
Jon Morrison knows how difficult it is to run a company and take time to market your StoryBrand.
Whether you are marketing or trying to do your own business, it is sometimes best to just hire somebody to get the job done.
Since 2017, Jon Morrison has been a StoryBrand Certified Guide who loves to help people just like you. For four years, Jon has been working with companies of all industries and sizes. Jon is passionate about helping his customers get those breakthrough moments when they finally "get it."
Jon Co-Leads a Mastermind Group called the "Get Clear Mastermind". It's full of StoryBrand fans just like you who want to do their marketing within a network of like-minded business professionals. He also is the Creator of a 2100+ person Facebook group full of people who love to discuss the framework.
Jon loves to share his experience and the profound insight he has acquired from helping companies market StoryBrand. He has brought together all sorts of success stories that can surely help your company.
